Frequently Asked Questions

Email:     support@tvmap.com

Phone:   +64 9 304 0762

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Frequently Asked Questions

Email:     support@tvmap.com

Phone:   +64 9 304 0762

 

General

How can I get a list of what demographics are available within my TVmap?

Why do Potentials vary day by day for some demos and not others?

How do I restore defaults?

 

 

Analysis

How are predicted ratings calculated in TVmap Analysis?

What is the difference in the way predicted ratings are calculated in other TVmap modules?

How do I run an Analysis for Prime-MW?

How do I add Discounts to see Rates/CPTs Nett of Discount?

How do I change week format to an actual date?

How do I paste the Analysis graph into Power Point?

How to analyse combined Broadcaster CPT adjustments Year on Year?

How do I use an Index to see how a campaign went against different demos?

What does 'Min value cannot be greater the Max' mean?

What does 'Problem calculating analysis results' mean?

 

 

Buying

How are the TVmap ratings calculated?

Can I run a buy against initial rates?

How do I replicate the same buy across multiple weeks?

How do I estimate ratings when the source programme is not the same as the one coming up?

Why can't Averaged R&F be calculated for selected source weeks?

How to predict ratings for Special Event Programming?

Peak and Off-Peak are not allocating TARPs correctly?

Can discounts be changed on multiple spots across multiple channels?

How can I increase the size of the Programme Schedule screen?

How can I work out what my Buy would have cost had I brought against the initial ratecard?

How to break down a Buy by duration?

How can I add the actual date to my spot list in Buying?

How can I resend spots to Warner Bros. Discovery or TVNZ?

How can I break down my R&F week by week?

How do I analyse regional TARPs in Buying?

What is the difference in demographic Sample and Potential sizes when running Reach & Frequency?

How do I modify the cost of a Programme?

What can the middle mouse button be used for in TVmap?

How to calculate incremental reach of a campaign using Buying
How to Index Two Separate Demographics Using Programme List

How can I see the 30sec Equivalent Ratings?
Why do the R&F 000s/TARPs differ from those in the Summary Box of Buying?

How can I quickly see what 1+ Reach I can achieve with a selected week and channel combination?

What's happening behind the scenes when users enter their Guaranteed Audience parameters?
Why does the Buy Summary show a difference to the Guaranteed Audience line item(s)?

 

 

 

Campaign Manager

How do I create a new campaign?

How do I create a campaign from an existing buy?

How do I change campaign priorities?

How do I create a top-up buy?

 

 

Client Maintenance

How do I add a new client or new product?

 

 

Competitive Expenditure

How do I change dates in Compets Reports?

How do I email out a Compets report?

How do I save a Compets file to be re-opened again in TVmap?

How do I save a Compets file for sending to a non-TVmap User?

How do I use Pivot Tables to show Advertiser rather than Category?

How do I use pivot table options to display month on the Weekly report?

How to view performance of advertisements in TVmap

 

 

Pre/Post Analysis

How do I Retain Modified Rates when Importing Spots from Pre/Post Analysis into Buying?

How do I select clients, products and plans?

How do I deal with a Pre/Post Analysis error that indicates spots will be ignored due to invalid region data?

How do I 'unmatch' spots in Pre/Post Analysis?

Why do I see 'Unknown Plan' in the plan filter?

How do I get regional ratings for spots that have gone to air?

How do I change ownership on a saved template?

How do I determine which spots are True Bonus vs CPT Bonus?

How to override ratings in Pegasus on 0 rated spots

 

 

Reach Curves

How is the resulting curve calculated?

If I run a curve with a Max TARP set to 1000 but it stops before it gets to 1000, what does this mean?

Should I do an R&F over large date ranges?

What does the “No of Prog” column show?

How long should a reach curve take to run?

What are the ‘Range 2’ to ‘Range 4’ cells for in the date selection section?

 

 

Schedule Optimiser

How do I use the Schedule Optimiser to track actuals versus targets on a manual buy?

How do I use the Schedule Optimiser to specify a Duration Split?

How do I set Schedule Optimiser objectives to have a maximum number of Spots per Programme/Screening?

How do I set up a daypart budget across multiple channels?

How do I include or exclude multiple programmes from my Schedule Optimiser run?

What does the Invalid Schedule Requirements message mean?

How do I set up a Schedule Optimiser template to show TARP Goal and Spend by week across multiple channels?

How do I specify a Duration Split in the Schedule Optimiser?

How do I use Schedule Optimiser templates?

What is the difference between Reach Curves cummulative TARPs and TVmap predicted TARPs?

Why does Schedule Optimiser return the same results for every schedule?

How do I filter Programmes in the Schedule Optimiser?

 

 

TVmap in Excel

How to update a channel using the TVmap Tab

How can I get a list of what demographics are available within my TVmap?

How can I display the unique viewing numbers (1+ Reach) for a specific programme?

How do I get the 30” equivalent TARPs in Post Analysis?

How can I see ratings for two different demographics in Top Programmes?

How do I group the programmes that appear in the results of the Top Programmes template?

How can I see the total number of people in 000s rather than TARPs?

How to add more channels to Top Programmes
Can Average Cume 000s be Totaled for a Particular Period?
How to get Average Cume Audience Based off 1 Month Averages for a 6 Month Period
How can I see the average number of TV viewing minutes in a typical week?

Do the averages include people in the selected demographic that don’t watch a particular channel at all?

What is the minimum time required to register a value in Time Spent Viewing?

 

 

TVmap Release Notes

How can I see what has been recently released into the TVmap application?

 

 



 

Have more questions?

E-mail us: support@tvmap.com

or call us: +64 9 304 0762

 

 

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