Reach & Frequency

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Reach & Frequency

Email:     support@tvmap.com

Phone:   +64 9 304 0762

 

 

Build an interactive spotlist which automatically calculates Reach and Frequency as spots are added or changed.

Excel.Reach.And.Frequency.Main.Page

 

Enter parameters as required:

Demographic

Viewing Session Type - defaults to Consolidated

Time From Broadcast

TV Type - default is All

Metric - TARPs or 000s

 

Excel.Reach.And.Frequency.Parameters

 

Station, Date and Time appear down the side of the results section and can be changed accordingly

Excel.Reach.And.Frequency.Station.Date.Time

 

To run the template click on the Calculate button

Excel.Reach.And.Frequency.Calculate

 

Results will populate giving you the Reach and Frequency based on the stations entered - plus 1 stations will be separated out, as per Nielsen Television Audience Measurement reach and frequency calculation standards.

Excel.Reach.And.Frequency.Results

 

The Wizard function allows you to add and remove columns as well as adding more spots to the list.

Excel.Reach.Frequency.Wizard.Button

 

Excel.Reach.And.Frequency.Wizard.Menu

 

Clear allows you to clear the sheet of all results so you can make changes and run again

Excel.Reach.And.Frequency.Clear.Button

 

 


 

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